re:COGs Webinar #3 re:CAST – How to Invest and Scale Beauty & Personal Care Brands

Webinar re:CAST: How to Invest and Scale Beauty & Personal Care Brands

We had an incredible turnout for our recent webinar on investing and scaling beauty and personal care brands. Thank you to everyone who attended live! We received so much positive feedback we wanted to make it available for re:CAST!

Whether you’re launching a new beauty brand, seeking funding, or looking to grow your portfolio, this webinar offers tactical advice, inspiration, and invaluable information for entrepreneurs and investors looking to capitalize on beautiful opportunities while avoiding pitfalls.

The beauty and personal care industry is buzzing with excitement, attracting visionaries and investors drawn to its high profit margins, consumers’ openness to new products, and lucrative exit prospects. But scaling has its challenges.  ​​While the barriers to entry may have shrunk with the explosion of exciting DTC opportunities, sustainable growth, and consumer retention has become more challenging and costly than ever before.  

If you missed this informative live discussion, you can still listen to all the inspiring insights from this esteemed panel of experts:  CULT Capital, PROVEN Skincare, EXPERIMENT, and K2 Group who discussed:

  • How to shatter growth barriers and overcome scaling challenges 
  • How investors evaluate beauty and personal care opportunities
  • How the finest minds in beauty and personal care have adapted their business to succeed in the current marketplace 

Our very own Mike Gelb  was joined by:

Sarah Woelfel, Co-Founder & Managing Partner of CULT Capital

Ming S. Zhao, Co-Founder & CEO of PROVEN Skincare

Lisa Guerrera, Co-Founder & CEO of Experiment

Keith Kohler, President of K2 Group, LLC

Whether you missed the event or attended and want to hear it again at your own pace, we genuinely appreciate your interest in joining us for this intriguing conversation, and look forward to bringing you more dynamic discussion in the future!

Listen In:

Click Here for re:CASTs of the Entire re:COGs Series 

Tune in for authentic conversations with founders and experts across CPG, food, fashion, and other industries and discover insights you can apply to tackle your own business challenges as you scale up operations.

FREE eBOOK: “The Ultimate Guide To Success on TikTok Shop”

Discover The Formula for Social Commerce Success

As we learned from founder Lisa, strategically leveraging TikTok was instrumental to Experiment’s meteoric rise. Lisa’s savvy use of the platform to organically build community and drive viral product launches offers valuable lessons for any brand exploring social commerce.

Now you can dig even deeper into the world of social selling with our free guide: The Ultimate Guide to Selling on TikTok Shop. This comprehensive ebook breaks down everything you need to know to effectively promote your brand on TikTok and turn views into verifiable sales.

You’ll learn insider tips on:

  • How to Launch Your TikTok Shop
  • Ensuring TikTok Shop Doesn’t Break Your Operational Workflows with Streamlined Order Operations
  • How to Go Live & Sell on TikTok
  • How to Turn TikTok Video into Revenue
  • How to Source Smartly & Scale Swiftly with Social Sales
  • How to Provide the Ultimate Fulfillment Experience on Your TikTok Shop
  • How TikTok Fits into Your Omnichannel Advertising Strategy
  • How to Create Ads That Don’t Feel Like Ads
  • And much more!

Want to unlock the secrets to success on one of the most explosive emerging platforms? Download The Ultimate Guide to Selling on TikTok Shop now to start growing your business.


Whether you need sourcing assistance, inventory optimization or financing, Manufactured’s end-to-end manufacturing support platform can help.  Contact us to speak with one of the inventory experts at Manufactured.  Our solutions specialists can help you navigate complex financing options while providing valuable information and insights, so you can choose the option that’s best for you.

Learn how to apply for vendor financing, and get help receiving purchase order financing. Manufactured helps customers in over 20 categories across 25 countries with product manufacturing and inventory financing.